Design an extraordinary two-day incentive program for a leading FMCG company’s marketing department to reward strong annual results and strengthen team cohesion.
Client
Danone
Location
Girona
Project Director
Analisa Millan
130
Participants
10
Themed activities
25
Actors
Execution
Created the theme “Summer is Coming”, inspired by Game of Thrones.
Privatized a countryside manor, transformed into the “Danone Castle” with its own coat of arms and medieval setting.
Integrated the theme into every detail: registration site, decor, catering, and entertainment.
Organized immersive activities including a Casteller (human tower) teambuilding, medieval banquet, fire shows, jousting knights, jesters, and live music.
Result
A highly motivated and unified marketing team, with strengthened trust and cohesion. Post-event surveys reported 100% satisfaction, and management confirmed the program fully achieved its objectives.
Loving what you see? Your event deserves precision, creativity, and care. Let’s talk about how we can make it happen.
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